Hello, friend!
I am Siska Hines, a seasoned digital marketing consultant and web designer.
Brand Identity
Designer
Digital Content
Strategist
SM Marketing
Specialist
Web & App
UXer
Passionate, creative, and dedicated sales, marketing and UI/UX design professional with over 15 years of delivering exceptional result-driven solutions that make a meaningful impact. I specialize in supporting F&B companies, professional service providers, and e-commerce businesses in elevating their digital marketing initiatives and achieving their revenue goals.
Helping businesses grow with websites that sell.
By collaborating closely with business owners and agencies, I create tailored, on-brand digital marketing strategies designed to attract high-quality leads and convert them into loyal customers.
Here’s what I do…
Brand Design
Is your current website lacking visual cohesion? I create a cohesive Brand Guidelines, including logos, color schemes, typography, and more, to ensure your brand’s messaging, tone, and visuals are consistent across your website. Below is a sample of a custom Brand Guide I’ve designed.
Digital Content Planning & Web Design
Do all your digital touchpoints feature clear content that resonates with your key consumer segments? Content planning is a crucial element in attracting the right audience, especially for websites. Let’s work together to strategize, plan, and implement digital content paired with beautiful, on-brand web design that attracts, captures, and converts visitors into loyal customers.
I’m also experienced in working with various website technologies and frameworks, including Shopify for e-commerce, to ensure the best solution for your business.
Squarespace* is my preferred solution for small businesses who choose to DIY it. It’s an all-in-one website platform that gives you everything you need to power your business online—making you look like an expert right from the start! Work with me to launch a Squarespace website you can proudly show to the world.
*Get 20% off the first year of your Squarespace Business plan subscription when you work with me.
Social Media Specialist
I develop strategic SM marketing plans and content calendars to produce beautiful grids that represent the brand while leveraging various social media platforms via organic reach and paid ads:
Instagram
Facebook
TikTok
YouTube
Pinterest
And many more!
I also have a knack in identifying and collaborating with the right influencers to generate millions of organic views through viral reels and videos, leading to profitable engagements. For example, Chikiroo Baby’s social media presence has garnered over 30 million views across all platforms, achieving highly profitable KPIs!
Email Marketing
I design and manage marketing funnels with email automations and triggers that generate revenue even while you sleep!
Klaviyo and Flodesk* are my recommended email marketing tools for those who tend to shy away from email marketing. It’s super easy to use, beautiful email templates and automated workflows. Use the form popup or inline banner embed features to capture new leads from your website and start that mailing list already!
*Get 50% off your monthly Flodesk subscription when you work with me.
“I’m thankful for Siska’s great advice on ways to improve my website. I’m new to the online business and really appreciate the changes I have now implemented with Siska’s guidance. She was well organized and highly effective! I would definitely recommend Siska for help with your website needs!” (Facebook Review)
— Alison, CEO of Clasp Magic
“Siska is amazing, so open and helpful. She went over my website and gave valuable insight on how to adjust my website to make it more friendly. I love that I'm in the Bay Area, and she's in Arizona, but our Zoom conference made it very easy to work together.” (Google review)
— Kim, Owner of Photos by Kime
A little more about me
My greatest strength is my adaptability and self-starter mentality, which allows me to excel in collaborative environments. I have a B.A. in Marketing Management and certified in User Experience (UX) web and app design. I am also proud to hold a utility patent for the world’s first wearable baby changing station, an innovation that reflects my passion for combining practical solutions with creative design. Patent No. US 11,540,616 B2
As a proud mom of two living in sunny AZ, I’ve been taking some time to enjoy life. Currently working as a high-performing Retail Sales Associate at a Lilly Pulitzer boutique inside a beautiful resort. But now, I’m ready to dive back into exciting new projects and take on fresh challenges again!